Mecanizou, now with $14.5M, plans to expand auto parts marketplace in São Paulo

If you are a motor vehicle servicing do-it-yourselfer in the United States, it is really quick to uncover auto sections with a basic world-wide-web research or on an car pieces store’s database. Having said that, in Brazil, the practical experience is not that easy. Mecanizou is out to adjust that.

The São Paulo-primarily based startup is infusing knowledge intelligence into the automobile areas industry to create a database connecting mechanic stores and resellers to automotive sections suppliers. Making use of its proprietary parts identification technologies, stores can come across the right things for their clientele, thereby decreasing charges and waste from employing incorrect components.

Since the business commenced in 2020, it has amassed around 200 suppliers and 1,000 mechanics on the system, which delivers around 600,000 merchandise in virtual inventory, Ian Faria, Mecanizou’s co-founder and CEO, instructed TechCrunch.

Faria and co-founder André Simões begun Mecanizou for the duration of the world wide pandemic immediately after seeing that mechanical solutions ended up deemed an crucial activity. They spoke with above 70 mechanics to find out how they function and what challenges they encountered when correcting cars and trucks. They learned that there is a wide supply chain associated, but it has not evolved digitally.

“There are around 200 million SKU pieces in Brazil, but if you attempt to search up a component, it is not digitized. So 10 years in the past, you could have named the retailer right, or additional not too long ago, utilized WhatsApp,” Faria claimed. “Tech, for us, is the only way to connect mechanics with the provide chain.”

Here’s how it will work: The mechanic kinds in the auto identification range, the plate of the auto and title of the elements, and Mecanizou responses with the components, code and the cost. Mechanics can make a buy with just one simply click and acquire the components in one hour.

At the moment, the organization operates only in the northern location of São Paulo. In early 2022, Mecanizou shut a $4 million seed spherical, immediately after which its expansion took off: that 12 months, it observed a 70% maximize in clients month-above-month, and its earnings rose 10x, in accordance to Faria.

On the lookout to seize much more of the Brazilian substitution car pieces sector, which has in excess of 120,000 mechanic retailers and 40,000 suppliers, Faria said the enterprise aims to grow to other components of São Paulo, together with the ABC Region and Guarulhos, by the conclude of the 12 months.

To do that, the enterprise previous November shut a $14.5 million (R$ 76 million) Collection A spherical, led by Monashees, with participation from Alexia Ventures, FJ Labs and Dalus Capital. The business has so much elevated $18.5 million in complete, including a $4 million seed spherical that it shut in January 2022.

In addition to expanding into other cities, the new capital will allow the firm target on engineering and item enhancement, and start out providing parts alone.

“There are a large amount of matters we want to do as we enhance the range of mechanics and distributors we perform with,” Faria explained. “We want to produce algorithms and integrations to support them digitize and make a much better ecosystem for the automotive market.”